MEET
BLUE HEN

A proper introduction to what’s in your glass.

Born from blueberries grown on our KZN farm, Blue Hen is a rich, fruit-forward blueberry liqueur with ripe berry aromas, a lush, jammy character and a smooth, warming finish. At 15% ABV, it sits somewhere between familiar and completely unexpected. Naturally sweet, beautifully balanced and made to be enjoyed your way. Pour it over ice, mix it into a cocktail or let it shine on its own. A little fruity. A little bold. Entirely in a bush of its own.

How’s it made

From bush to batch

Crafted using traditional liqueur-making methods, this blueberry beverage is made strictly from real blueberries to create a truly distinct craft beverage. Here is the breakdown of how the magic happens down on the land.

Step 1

The harvest

Fresh blueberries are hand-picked at peak sweetness across our KZN fields.

Step 1
Step 2

The crush

Whole fruit is gently pressed to extract deep indigo colour, raw sweetness, and natural tannins.

Step 2
Step 3

Infusion

Batches infuse slowly using traditional liquor methods to build complex, aromatic base.

Step 3
Step 4

The craft

Blended and refined to achieve a bold, velvety 15% Alcohol By Volume (ABV) profile.

Step 4
Step 5

The pour

Packaged, sealed, and ready for your glass, zero pretence required.

Step 5

The blueberries

Where it all began

Exceptional drinks start with exceptional fruit. Our journey started with Legacy, a naturally sweet blueberry with a distinctive, grapey character that brings richness and depth to the fruit. It was the berry that first made us wonder what else our harvest could become. Today, every bottle of Blue Hen is made from blueberries grown on Brigadoon Farm, with each harvest bringing its own subtle nuances, shaped by the season and the Midlands landscape.

Do it your way

100% blueberries, 0% rules.

Forget the formal rules and rituals. This craft blueberry beverage is a versatile aperitif designed to be enjoyed on any occasion. Whether you’re entertaining, dining or simply taking a moment for yourself, it’s an effortless pour that belongs wherever good company and good taste come together.

Poured Over ice

Poured over a glass full of ice blocks for a crisp, refreshing sundowner.

In a cocktail

Splash it with tonic or soda for a bold, fruit-forward twist on your favourite mix.

Before dinner

Serve it chilled as a lively, sweet beverage before the dinner feast.

After dinner

Serve with dessert and end the night with a rich, warming drink in hand.

Around the fire

Pass the bottle around and keep the chill off as the stars come out.

In a flask

Snuck into your pocket for trail walks, mountain views, or sideline cheering.

By the pool

Swirled into something icy while soaking up the midday sunshine.

On the stoep

Poured slowly for no real reason other than watching the rain come over the hills.

Almost ready to pour.

We're bottling
something special.

Be one of the first to get your hands on a bottle of Blue Hen. Fill out the form, and we’ll be in touch with everything you need to secure your Founder’s Edition before it officially launches.

Do It Your Way.

Reserve Your Founder's Edition

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*Not for persons under the age of 18. Alcohol is dangerous for your health